Mission
To promote the significance of effective public relations in organizational success by creating a network for PR professionals, enhancing their skills, and encouraging innovation within the PR and branding industries.
Vision
To become the leading authority and knowledge hub in the field of public relations and branding, ensuring that PR professionals in Bangladesh are equipped with the latest strategies and techniques for success.
Goals
- To create a professional environment that fosters learning and growth in the PR and branding fields.
- To build a cohesive and supportive community of PR professionals across all sectors.
- To organize events, workshops, and training programs to upskill members and improve public relations practices in Bangladesh.
- To advocate for the importance of public relations in nation-building and business success.